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May 11, 2023

Quit Your Bad Job & Follow Your Why with Amy Porterfield

If want to start something new in your life, this episode will give you the courage to take the first step

This week, Zac and I are fangirling because Amy Porterfield, an ex-corporate girl turned online marketing expert, and hit podcaster, is here to talk about how to take control of your future. Amy is sharing her 14 years of entrepreneurial experience, including why mindset is the most crucial component of starting your own business, and why all you need is a 10% edge to be successful. She opens up about why she quit an amazing job working for Tony Robbins to start her own business, and the mistakes and stumbles she made along the way including how she lost $20,000 trusting the wrong person. Amy’s inspiring NY Times bestselling book, Two Weeks Notice is available everywhere books are sold. It’s a must read! 

 

This week:

  • Why having the right mindset is the first step in starting a successful business
  • How to be a confident businesswoman
  • Why you only need a 10% edge to be successful
  • How Amy found the courage to leave her 9-5
  • How a capacity for zero will lead you to succeed
  • How to stay motivated when starting a business
  • Rapid fire questions including how Amy lost $20,000, and why she loves to get freezing cold 

 

 

Amy Porterfield is an ex-corporate girl turned online marketing expert, author of the New York Times bestselling book Two Weeks Notice, and CEO of a multimillion-dollar business. During her corporate days, Amy worked with mega-brands like Harley-Davidson, as well as Peak Performance Coach Tony Robbins. After one fateful boardroom meeting, Amy developed her nine-to-five exit plan and never looked back. Through her best-selling book, digital courses, and top-ranked marketing podcast Online Marketing Made Easy, Amy has helped hundreds of thousands of entrepreneurs turn in their two weeks’ notice and trade burnout for freedom. Amy’s action-by-action teaching style provides aspiring business owners with the tools they need to bypass the overwhelm and build a business they love.

 

 

This is one of my favorite quotes from this week’s episode:

"If you want to get started on your own business, you've got to get clear on your why." – Amy Porterfield

 

 

The Kim Gravel Show is a weekly podcast for women where you stop doubting and start believing in yourself. On each episode Kim tackles the topics that women care about in a way that will make you laugh, make you think, and help you see your life in a new, more positive way.

Do you want real confidence that doesn’t waiver in the face of circumstances?

Do you want to stop making excuses and value yourself more than ever?

Then you’ve come to the right place. 

 

New episodes of The Kim Gravel Show drop every Thursday.

 

Order my new book: Collecting Confidence.

 

The audiobook is available on AudibleGoogle PlayApple Books, and everywhere books are sold. 

 

Take my confidence quiz at cc.kimgravel.com/quiz

 

Check out my channel on QVC+ for full video episodes.

 

Connect with Amy Porterfield:

Website

Instagram

Facebook

TikTok

Book: Two Weeks Notice

Online Marketing Made Easy Podcast

 

Connect with Kim:

YouTube

Facebook

Instagram

TikTok

Website

 

Thank you to Factor for sponsoring the show!

Head to factormeals.com/kim50 and use code kim50 to get 50% off your first box!

 

Thank you to Headspace for sponsoring the show!

Head to headspace.com/kim60day and use code kim60day to get an exclusive 60 day free trial!

 

 

Transcript

*This transcript was auto-generated*

Kim Gravel: Coming up on the Kim Gravel Show.

Amy Porterfield: I did a, a launch of a program and I made $30,000 in like a week. And that's a little, that's insane. Insane of money. Insane.

Kim Gravel: That's fantastic.

Amy Porterfield: Right? In one week, and I remember being so proud of myself for figuring that out for about five minutes. And then the next thought was, I don't deserve this.

This happened too fast. It's gonna be taken away. Something bad is going to happen.

Opening Introduction: Let's just go on and spill the tea. This is The Kim Gravel Show. This is one of the realest persons I've ever met in my darn life. You gotta watch this. My mission is to encourage every single woman, we're here to lift y'all up. There's no one more effective than moms. You mess with the bull. You going to get the horns. I need coffee. I need Jesus and I need therapy. If you can bring a smile to people's faces, why would you not? We love our kids. We love our husbands. What a blessing. We're gonna dedicate this to you in finding your superpower. Okay girl. True confidence is knowing who you are and why you're here.

Kim Gravel: Hey y'all, it's Kim Gravel here and this is the Kim Gravel Show. And in this season we are gonna be talking about how we're gonna level up our lives because we all have a purpose and a plan and who knows, maybe this episode will get you on the right track to living that plan out. Zac Kim, amazing show today.

I'm so excited. Excited.

Zac Miller: I cannot be more excited. I've, I know. Just so love our guests that we have coming on the show today.

Kim Gravel: I, well, I'm just gonna say I'm a little bit like fangirling, are you?

Zac Miller: Yeah, yeah, I'm a little bit fangirling too. She's amazing. I have to say.

Kim Gravel: I, this is gonna be an episode that's gonna turn your fan girly, your fanboy.

Okay, good. Thank you for catching that. Had to think about it, Zac. No, I'm totally fan girly. I, I tell you, I talked to, we, we are so like do this show so together for so long and since Kim of King Queens when you're a producering. I just think he's one of the girls. Yeah, you're just one of the girls.

Zac Miller: Oh yeah, no, I'm right in there.

Like I'm, I'm in the hole with all the squirrels and the nuts and like, but I'm just like right behind.

Kim Gravel: No, you're not trying to count like squirrel. You're the nuts. Something, I dunno. You're the nuts. I'm the nuts.

Zac Miller: You're the, oh, thank you.

Kim Gravel: Yeah.

Zac Miller: Cause you know what? Here's the thing, because when it's you and Jo and Allisyn, like, you just eat me alive.

The whole thing. That's why I'm the nuts. That's it. That's alright. I'm aware this outta my depth with all that.

Kim Gravel: Well, no, you're not. You're growing and you're going, you're going and growing. No, but today's, today's guest, Amy Porterfield is amazing. So you guys just hang tight and you know, buckle up because this is gonna be a good one.

All right. We'll be right back with Amy Porterfield right after this. Hey y'all, it's Kim Gravel here, and I got a question for you. Are you ready to level up your life? Are you tired of having all the self-doubt? Well, if you are, I've got a confidence quiz you've got to take, because no matter where you are in the journey of your life right now is where you start to be everything you were meant to be.

So head on over to kimgravel.com to find out how confident you really are. Let's go. All right, everybody, we have got a very, very, very, very special guest. I'm gonna tell you why. I'm a big fan. Zac, you're a big fan. Yes. A lot of people are a fan of this amazing woman, Amy Porterfield. She's an ex-corporate girl.

Turned online marketing expert. She's a New York Times bestseller of her new book, two weeks notice. Woo Woo, c e o of a multimillion dollar co company. She used to be the director of content for Tony Robbins and her, podcast, which I have like downloaded a million times of a million of the episodes online Marketing Made Easy, has over 5 million downloads.

She empowers women across the country to take their futures into their own hands. I'm so excited. Well, Amy, welcome to the show, Amy Potterfield. Oh, that is kinda sassy. I like it. New ringtone.

Amy Porterfield: Get that for my husband's phone every time I call him.

Kim Gravel: That's right. All right, Amy, I'm so glad to finally meet you.

I feel like I know you through all of your social media. I have been reading two weeks notice. It is so good. It's jam packed. With so many nuggets and tidbits, but also inspiration for all of us out here who are starting our own businesses or starting down this marketing content journey. Why did you write the book, first of all?

Because this is your very first book, isn't it?

Amy Porterfield: My very first book, yes. And you know, I wrote the book because I work with so many beginner entrepreneurs that are just leaving their nine to five job just starting their online businesses, and I know how that. Feels no one teaches this stuff in school, and so they're clueless.

They're looking around like, what do I do? How do I even know where to start? What's my first step? And I remember how hard it was in the beginning because I didn't have a guidebook and I thought, I've been doing this 14 years. I know what it takes. I have the compassion for a first time entrepreneur. I'm going to give them the guidebook so they don't make all the mistakes that I made in the beginning.

So that is exactly why this book came about.

Kim Gravel: First of all, you have created this amazing company for yourself. You've been at this for 14 years. 14 years. What do you say to a person, Amy, who is a first time entrepreneur out there? I wanting to start his or her own business. What is the first step.

Amy Porterfield: Okay, so the first step is if, let's say you're still in a nine to five job, or you just left your job and you're starting something new. If you want to start your own business, you've gotta get clear on your why. Now in the book, I give you strategies and techniques and all the things you need, but we do have to start with the mindset.

When I work for Tony Robbins, he used to always say, 80% of entrepreneurship is your mindset. 20% is the mechanics. I've got the mechanics for you all day long, but if we don't get your mind on straight when it gets hard, you're gonna go back to that j o b. And so getting clear on your why. For me, my why was very selfish in the beginning, which I think is totally fine.

I didn't want a boss. I didn't wanna be told what to do, when to do it, or how to do it. I had. Right. You get it. And I, I get it. Did that glass ceiling, I knew I could only go so far. And so I wanted freedom and so that was the why. So on the days my worries knocked me down and I had every worry in the book.

My why would pick me back up and kind of push me back out there. So get a compelling why.

Kim Gravel: So is, are you talking about why, like, Amy, like a mission statement or a mantra of sorts or just. Or just for your company? Or just for you personally, why you wanna wanna be an, an entrepreneur for you personally.

Amy Porterfield: I love that question. Got it. For you personally, why do you want to leave behind a regular paycheck? Benefits a steady income. Why is it a, why is it compelling to you that you're gonna leave behind what is safe for something that is more risky? Why do you want it so bad?

Kim Gravel: So you're saying entrepreneurship looks different to different people.

It's almost like you're working for yourself even though you're working, could be working for someone else. Right. So that looks different to different people. Right? I love that. Okay. I really do think it does. Yes. I think so too. I, because I, I'm an entrepreneur myself and, and, but I've always had that mindset even when I worked in corporate America, that I worked for myself.

And so it always kept me motivated. But I have this problem cuz you describe yourself as reco, recovering people. Pleaser. Yes. Hands up. I can relate to that so well, and I think as women we struggle with that a little bit more. Okay. What do you mean by that? Especially in the business world, what does that mean to you?

Amy Porterfield: You know, I say recovering and with that it still shows up here and there. Where it shows up is you cannot get off the yes train. Everything that comes your way you are saying yes to, and sometimes it's outta fomo. You don't wanna miss out. Fear of missing out, right? Right. But a lot of times it's that you do not want to disappoint somebody.

And so you don't wanna say no because. They're gonna look at you as more difficult or, letting them down, or you don't wanna miss an opportunity, whatever it might be. And the more yeses you say to you, the more you say yes, you become so overwhelmed with everything coming your way that nothing gets your.

Full attention. I have this motto in my business that less is more. Yes, I really do believe that. So I have to be so careful about what I say yes to and what I say no to, because when you say yes to something, something else is not going to get done. It's just like, The law of the world kind of thing. And so you have to be so careful. But the more I stepped away from people pleasing and really just asked myself, what do I want? What do I need? How do I wanna serve? I became a more confident entrepreneur. And I think that part's the most important.

Kim Gravel: I love that. I love that because a lot of times when things are coming your way, and, and I have this problem too, Amy, I, I really, I want to do everything, not just for everybody, but like you said, that fear of missing out.

What if this is the next thing that's gonna get me to the next level? And so what do, how do you determine what to say yes to? Because I think it's scary, especially for an entry level entrepreneur to say, how can I turn down this business or how can I turn on this opportunity? So what do you, how do you say, how do you determine what you say it's to?

Amy Porterfield: Well, in the beginning I'll let all my new time entrepreneurs off the hook a little bit. You say Yes. Okay. More than you say no in that first year. Okay? And the reason for that is you don't know what works, what you like, what you're good at, and you've gotta experiment a lot in that first year. So a lot of doors will start to open if you start putting yourself out there.

And so saying yes more than you say, no, that first year, I get it. But then you have to cut that off. And that's where most of us, including me, get in trouble because we don't know how to cut that off. Because once you get into that second, third year and you start making money, you have to ask yourself.

What is my core offer? What do I want to put out into the world? How do I want to make money? And when you get really clear on how you want to make money, everything else has to become a lesser priority in terms of going to that event, masterminding here, networking there, getting on this call or that call.

If it's not going to help you sell your core offer, then it's going to deter you from making money. So I think getting clear on what you sell and how you offer value. That has to be your priority.

Kim Gravel: Mm. I love that cuz it's so tangible. What you just said was so, you know, we talk sometimes in these big idea and these big visionary parts of entrepreneurship, but I love it because you really break it down into some bite size.

 Instructional ways to really level up our businesses. I love when you say all you need is a 10% edge. Tell me, but I thought this was super, super cool. What is the 10% edge that you're talking about? Because a lot of us entrepreneurs, some of us feel like a little imposter syndrome sometimes and feel like we are, you know, an expert without any experience.

What do you mean by the 10%?

Amy Porterfield: So this one applies to everyone, but I see it being especially helpful to women, because we kind of think a little bit differently than the gentleman. Here it is. When you go out to teach something, to, sell anything, to put your expertise and knowledge out there, all you need is a 10% edge, which means.

You need to be 10% ahead of those that you are going to serve. What that doesn't mean is you don't need more certifications, more time, more training, more education, whatever it might be. You already are an expert in whatever it is you want to do, and so you just need to be a few steps ahead so you can say, follow me, I'll show you the way, but you don't need to be the end all, all knowing, be all kind of person because

Kim Gravel: Guru

Amy Porterfield: that's what stops people. You don't need to be the guru. Because that's what stops people in their tracks. They think, I need more time. I'm gonna do this when I've done it longer or whatever it might be. A lot of my students, I teach them how to create digital courses. Like they take their knowledge and they put it into a digital course and they launch it.

And many of them have great success by. They were their only success story. Like, let me give you an example. One of the women in my audience, she, she created, caramel candy apples. So she lives in la, she's a single mom of three. She started to make these caramel candy apples and started to sell them online and people loved them.

So then she created a digital course. Teaching how to make these caramel candy apples. She didn't have 10 years behind her doing this. She wasn't the best of the best doing it, but she was willing to teach other people cuz she was good at it. She made $30,000 the first time she launched this program and wow, I can promise you she just had a 10% edge.

The caramel that she used, she bought it in a store. She just told people what store to go buy it in. Like that's the kind of stuff you gotta get scrappy. A scrappy mentality gets you going.

Kim Gravel: You have to have that confidence. And I, I love what you say that, but courage and confidence go hand in hand. Like talk about your philosophy around that because I believe we're in a crisis of confidence.

I believe people are, I. In this constant comparison mode and, and thinking, we always think less of ourselves. I mean, we don't even need haters, girl. We hate on our own selves so much that it just stops us in our tracks. So tell me what your relationship between courage and confidence is, girl.

Amy Porterfield: So to, to echo what you just said, I too have struggled with, I'm not enough too.

I, I don't, me too deserve this success. Success. Me too, Amy. I'm not enough. It's gonna get taken away. Who am I to be doing this? I mean, I'm 14 years in and when I launched this book, all of those feelings, cause I never done it before. Came flooding back in. And so, so I think no matter where you are in your journey, that imposter syndrome will pop up.

Now, the it will, the longer you're at it and the more success you have, you can kind of squash it faster, but it's always going to be there. So for my first time, entrepreneurs don't try to wish it away. It's always gonna be there. We just need to get better at taking care of it. Now in the first steps, it takes courage to do what you're going to do, not confidence.

Confidence comes when you start to get going and you have a little track record and you're seeing things come together. So you're feeling a little bit better about, okay, this is gonna work when you're still in a nine to five job and you're gonna leave and start your own thing. You don't have a proven track record.

It's going to take all the courage you have to do it. And we all have courage inside of us. And so if you have a, a higher power of faith, you believe in the universe, God, whatever it might be, I say tap into whatever that might be because we're gonna need some courage to get out the door and get going.

Confidence comes later. So I say that to say, don't wait for the confidence. If you're talking to a girlfriend saying, I really wanna start this online business, but I'm waiting to feel more confident. It's never coming. It's courage to get you out the door.

Kim Gravel: Well, how did you find your courage, Amy?

I think people connect with you in your business and on your podcast, in particularly because you're very transparent and very authentic. In what you are speaking and teaching about. So where did you feel? Where did you find the courage to really step out and say, you know what? You know, this is why I wanna leave.

This is why I wanna be my own boss.

Amy Porterfield: So when I was selling my nine to five job, I had just gotten married, and so I was newly married and never saw my husband because I was on the road a lot. When I worked for Tony Robbins. I did marketing Sure for the events. So I just was traveling everywhere and I started to become unhappy and resentful of my situation.

And so I had all those feelings kind of bubbling up. But then that's when I started to say, okay, well what do I want then? If this isn't making me happy, I'm getting paid. Well, I work for Tony Robbins. Are you kidding me? How cool is that?

Kim Gravel: Right, right. Most motivating person on the planet.

Amy Porterfield: Yeah. It's like the coolest thing.

And so I call that the golden handcuffs cuz I actually had a really great job. But I wanted something different. Not only the freedom, but I wanted to be home with my husband more. And I also wanted to make more money to be quite honest. I got paid really well, but I started to see people making millions online and I'm like, wait a second.

So I started to have all these desires and where I got the courage is, I listened to, like, what do I want? I don't think we ask ourselves enough, what do I want? Because we're kind of afraid what the answer might be. I wanted more money. I wanted autonomy. I wanted freedom. And so again, coming back to my why, my why gave me the courage to leave.

I was very clear that what I had was not what I wanted. Life's too short. And I also, there's this tiny piece of me that thought, If they can do it, Amy, so can you. I can do it. And yeah, we right. We all have that little voice we don't wanna admit, cuz we all feel very insecure at times, but we kind of think we're bad asses at times.

Like I, you know, I see all these guys doing it. If they can do it, so can I.

Kim Gravel: Yeah. Well, and, and you know, you said something that really touch my soul because you were saying how, you know you wanted more and you knew you could do more, but. Why do we at times Amy feel guilty about wanting more? That, to me, that's the number one thing that I see this, this thread going through a lot of women, especially in business, that you almost feel like guilty or shameful for wanting to be better, bigger, and, and wanting more.

Wonder what that is? I don't know. Maybe I, maybe I should call a psych, you know what I'm saying? Like what, what has your experience been?

Amy Porterfield: I, we need a therapist cuz it, it, it comes up for me as well. Like, me too. I get it. I, you know, to this day there's still moments that I think I. I don't deserve it. Let me tell you a quick story.

When I first went out on my own, it was in my first year, or actually I think it was my second year, and I did a, a launch of a program and I made $30,000 in like a week. And

Kim Gravel: That's insane money. That's fantastic,

Amy Porterfield: right? In one week. And I remember being so proud of myself for figuring that out for about five minutes.

And then the next thought was, I don't deserve this. This happened too fast. It's gonna be taken away. Something bad is going to happen. And here's where it gets really wild. That night, my sweet stepson was five years old and he fell down and cracked his head on the tile. And in my mind I thought, This is what I get.

I, you know, I, that's what I deserve. I made all this money. I don't deserve it. So something bad's gonna happen. The other shoe's gonna drop. Come on, Amy. When I say it, I sound insane, but it No you don't. Very real, very real for me.

Kim Gravel: So many people feel that way. Okay, continue. I'm just sitting here going preach.

Yeah, go ahead.

Amy Porterfield: It was, no, it was such a big thing. So that moment happened and it didn't feel good. Like after I had had the biggest success so far, it didn't feel good. And in that moment I thought I need to do some work on myself because mm-hmm I can't, this is not going to continue on the up if I don't think I deserve to make good money and be successful.

So I started to do some work, like, why do I think I don't deserve this? And so I had to do a lot of journaling. I did some therapy, but more so than that, I started to feed my brain or my mind with inspiration, and so like listening to the podcast, Brene Brown and, and Oprah. Oprah and anyone who would like breathe life into me, I started reading the self-help books.

I am a big proponent of personal growth and having to invest in yourself because the greatest thing about entrepreneurship, you will grow personally. If you stick with it and you give it your all, you will become a better person if you really care to grow as an entrepreneur.

Kim Gravel: I will tell you, Amy, from, from, from my, you know, journey as being an entrepreneur and having success, thank God.

 I will tell you, without self-awareness for me personally, I, I mean, I, I can't tell you how you're just feeding soul right now because success and self-awareness, in my opinion, are hand go hand in hand. If your business is growing faster than you are as an individual, it will not sustain to me.

That to me, don't you think that's a nugget? Don't you think that's a starting point to really say, you know, work hard on your, on your company, but work hard on, on this company, on who you are? Right.

Amy Porterfield: Yes. Amen. You know, I recently, I, I launched this book for five months and I literally put my blood, sweat and tears into this.

I've never worked harder in my entire life. I bought it. I love it. Yeah, I love it. Thank you, friend. But when the book finally came out and was like two weeks after I crashed hard, like I experienced burnout and I think there's always seasons that we're gonna experience burnout. And I looked back and I thought, what just happened?

And. I think, you know, putting everything into something and not taking care of myself. So my, my workouts fell to the side. Eating clean on a regular basis, not so much getting enough rest, not as much as I was getting. I literally, put myself to the side Sure. And went full bore at this whole thing.

And that's the thing I hate that I have to admit. 14 years in, I still go back to those bad habits sometimes. But then who doesnt? All all I needed to do is say, let's realign, let's get back. And I was able to jump back into taking care of myself fairly quickly. 10 years ago, I wouldn't have even noticed it, but now it's very clear, oh, I'm out of alignment here.

So I really do think one way have to be nicer to ourselves. We have to give ourselves grace through this experience, and there will be seasons of winning and seasons of burnout that is normal. It's how you recalibrate and come back to yourself.

Kim Gravel: Well, and, and that's the balance, right? How do you like personally, Amy, the woman sitting here, find balance?

Because there's a lot of women that look up to you, Amy and I, I'm one of them. There's a lot of women out there who, who really, you know, admire what you've accomplished clearly. And it's, it's a lot. How do you find that? Because you're a mom, you're, you're a wife, you know, and you're an entrepreneur. How do you find that balance Girl?

Amy Porterfield: I love this question because number one, I do surround myself with people that will support my, my dream, even when I'm not totally on. And so this is for, for my new entrepreneurs. This takes time, but finding value in hiring good people as you start making money, it's something that most of us wait way too long to do.

So now I look around and I have this beautiful team that is here to support me. But I waited, I, my first full-time hire was seven years ago. That means I waited seven years to actually have a full-time hire in my business. I should have done that way earlier than I did. So that's one thing, getting some support around you.

Even if your first hire is a virtual assistant, it's, it's something to aspire to. The other thing is I have to ask myself what. Am I without my business? What am I? And this is a scary question for like an cheerer like us, right? Like strip down my title, my work, my entrepreneurship, my accolades, what am I, and at the end of the day, what I value most is being, a, a wife to Hobyand a stepmom Cade, that if without them I don't want any of this.

Like you take my, what's the point? My family away. What's the point? Right? And so luckily I have a good relationship with my husband Hoby, who will literally call me out and say like, babe, I haven't seen you in three days. Like, you are so checked out. This is not okay. And we make commitments like he likes, oh God, this kills me.

My husband, you know that book, love languages. Yes, he is quality time.

Kim Gravel: Oh God,

Amy Porterfield: I did not, he's quality time. I am service. Like take out the trash and you're the sexiest man alive.

Kim Gravel: Yeah, you're hot, baby. Clean out the fridge and you're getting some, right? Come on. Amen.

Amy Porterfield: He wants me to sit with him every morning for 30 minutes and drink coffee and time.

Kim Gravel: Oh, Amy. Oh. And bless him.

Amy Porterfield: I know and I'm so lucky to have a husband who wants to spend quality time with me. But it's definitely a struggle. And, and, but at the end of the day, I think I love that man fiercely. If he needs 30 minutes with me, let's give it to him. You give it to him. So understanding like where Hobyand I stand in our marriage is really important.

I come from a divorced family and I never ever wanna have to do that. And so, yeah, getting my priorities straight really helps me, make sure I have some balance in my life.

Kim Gravel: Well, and anybody named Hoby, down like four flat tires with, I mean, that's the best name on the planet.

Amy Porterfield: And he has this sexiest beard ever.

Kim Gravel: Keep him girl.

Zac Miller: Beards are sexy.

Kim Gravel: Yeah, I'd keep him. Okay. So balance is so hard, y'all for, for women especially. I mean, it's one of those things where we, we can't really have it all, but we do it all. You know, it's one of those things. Okay. I have a, one of the most powerful ideas in your book that I thought was so interesting. I wanna share with our audiences the capacity for zero.

Yes. Can you explain that? I think it is huge what you say about this.

Amy Porterfield: Okay, so this is a concept that came about as I was promoting the book and talking about it more. I started to talk about this idea that you have to be willing to start from scratch. And what I mean by that is not just zero social media followers or zero people on your newsletter or whatever.

Or $0 in your bank account. That all is very true when you're just starting out. But also you have to be willing to be a beginner or an amateur no longer a pro. So a lot of us achievers, when we're in our nine to five job, we're really good at it. Like I was kicking butt in my nine to five job. I'd been there a long time.

I had a lot of. Clout. I was a big deal within my little network there. Sure. I go out on my own. No one knows me. I don't have a social media presence and I'm really a nobody out there in the worldwide web like I had to be okay with stripping down the clout, stripping down what I knew, and kind of being a beginner, not kind of, but actually being a beginner.

The higher your capacity for zero, your willingness to start over to be a beginner, the higher that is. The more success you'll have more quickly, because you're gonna be willing to put yourself out there. You're not gonna worry about what everyone thinks. It's okay if they see you as a beginner because you know you're going places.

So it just strengthen that muscle and say, it's okay that my coworkers, here's one of the reasons a lot of people don't get started. They're worried about their friends or coworkers or ex-coworkers are gonna think when they start posting online. Like, who are you to be doing that? We're so afraid what other people will think because our capacity for zero is not strong enough yet.

Mm-hmm. And so the higher you make that capacity for zero, the more willing you are to put yourself out there no matter what.

Kim Gravel: But a lot of people out there want this, but they can't find the motivation. What is your advice to someone sitting here just as girlfriend to girlfriend, just talking straight back and forth?

How do you find the motivation to, to take that step?

Amy Porterfield: So if you're thinking, okay, you're in your nine to five job, you're not happy, you're not getting paid enough, and you really wanna do your own thing, and you even have an idea, let's say like the caramel candy apples. Like she had an idea of what she wanted to do.

Yeah. I know. It's such a good one. So the motivation.

Kim Gravel: I was gonna say, now I'm hungry, Amy. Thanks a lot.

Amy Porterfield: I know like, right. And they're so delicious. She sent me a few and, and I didn't share.

Kim Gravel: I'm going, I'm gonna go figure who I'm gonna go find them and order 'em. Yeah, go ahead. I'm sorry.

Amy Porterfield: I gotta show you cause she's so good.

But the motivation comes from getting, okay. So going back to a little bit about what we talked about, getting clear about what you want. And what you don't want sure is really important. And going back to that, why, why do you want it? Why is it important to you? But also, some of that motivation could come from you confiding in a few people and asking them to keep you accountable.

So in the book I talk about only telling three people about your dream before you leave your nine to five job. And the reason I say three people is because the more people you tell, the more people will tell you why it won't work. Because they're not doing it. And so if they're too afraid to do it, they're gonna tell you all the reasons you shouldn't.

But you do need to tell a few core people. Like I told my mom, she thinks I could land on an unidentified planet and like be a superstar. So she believes in me, my best friend and then my husband. Those were the only people that knew I was planning to leave my job in six months. And I asked them, when I tell you that maybe I won't do it, I need you to come back with me and encourage me to keep going cuz I am scared to do this.

So finding people around you that will encourage you is so important. And then another thing I did that helped me stay motivated is I actually got into a mastermind with other entrepreneurial women. Pretty early on in my journey and so that I could be surrounded by people doing bigger things than me that would inspire me.

That's another thing. You need to go full immersion. Clean up your social media. Only follow people that are inspiring you follow other business owners, other people that are doing big things, cuz we need to flood our brain with proof that this can actually work.

Kim Gravel: Well, Amy, you are the proof. I mean, everybody listening to this.

You've got to go get the book. You've got to start downloading her podcast weekly. You have got to take her course. Amy is the real deal, holy field. And she is, I'm telling you, you are truly an expert because of all this experience that you have. Amy, okay, so before I let you go, I do something. Every single podcast I do a rapid fire questions, I just ask you things.

Don't think about it, girl. Just say the first thing that comes to your mind. Rapid fire questions. All right, I'm ready. I see you're settling in.

Amy Porterfield: I'm ready. I'm really bad at this, but, but I'm gonna do it.

Kim Gravel: No, you're not. No, you're not. You're brilliant. You're brilliant. Okay. Here we go.

 What is your biggest deal breaker in a relationship?

Amy Porterfield: Ooh, somebody that, deal break like in a, romantic relationship.

Kim Gravel: Either anybody, friendship, a business, anything.

Amy Porterfield: Someone who doesn't have compassion, they're out. They can't understand somebody else out. They're out.

Kim Gravel: Oh, that's such a good one too.

You know, we gotta realize we're like, there's, there's, it's a bigger world than just what we think and feel. Yes. Okay. Favorite pizza topping.

Amy Porterfield: Oh, pineapple.

Kim Gravel: Oh. Oh. I love pineapple.

Amy Porterfield: You do? Oh, I thought you're gonna make fun of me. People hate it.

Kim Gravel: Oh, I love Hawaiian pizza. The Canadian bacon and pineapple.

Amy Porterfield: I found my people.

Kim Gravel: Oh girl, I'm gonna have that for dinner. Oh my God. Just had cold chills. We're best friends. We are so best friends. Okay. Hello. Here we go. Here we go. What's the ideal way to spend 30 minutes of downtime for you?

Amy Porterfield: Ooh, 30 minutes of downtime would be, on my couch with my dog scout snuggling. I know it's so cheesy, but I

Kim Gravel: What kind of dog?

Amy Porterfield: His name is Scout and he's a Labradoodle. And he's magic. I just love 'em. Yeah,

Kim Gravel: I love it. I love it. Ma. Labradoodles are wonderful. They're beautiful. Okay. They're very soft. My sister has a Labradoodle. Okay. What is something you think everyone should try at least once?

Amy Porterfield: Ooh, I think everyone should try. Okay. This is so weird. It's a new thing. I love cryotherapy. Have you done cryotherapy? It's when you go into this thing and it's. Freezing cold for three minutes, and you stand there like literally freezing, and then you walk out. Here's why I struggle with anxiety and depression, and I swear three minutes in that little chamber, I get out and it's like a zap of new energy and a new vibe.

So cryotherapy, I think everyone should try it once.

Kim Gravel: So Amy, is it the same thing? Is that, that that cold ice water bath stuff? Same idea?

Amy Porterfield: Yes. Yes. I haven't done that yet. One, I don't like to be in a bathing suit. Two. I, that looks way scary for me. I don't know if I could do it, but cryos a little easier.

Zac Miller: Do you just take a cold shower?

Amy Porterfield: Yes. But that feels really hard too. Cryos easier even than a cold shower.

Kim Gravel: I'm gonna try that. I've heard it. You know, so good to be, I'm so, like, I've had three hot flashes just sitting here talking to you, so I can probably use a little cryotherapy. No, I'm serious. My, my pits are sweating. We're there. It's on. Okay, here we go. Biggest marketing fail.

Amy Porterfield: Ooh. One time I spent $20,000 to a woman that I thought was gonna create all these surveys for me. She never created anything, and I spent it because it was right before tax season.

And people are like, spend your money to save money. The stupidest advice ever. $20,000 that will never give back.

It was very early on in my career and I'm still bitter about it.

Kim Gravel: Oh I mean, you, you, we gotta be careful. The bait and switch out there is strong. Okay. Favorite? It's thing to binge on streaming or tv.

Amy Porterfield: Ooh. Okay. So I love any sex in the city reruns. I don't want the new one as much, but I'm gonna watch every single one of 'em. Every single one.

Kim Gravel: Me too. So it's worth the fashion, right?

Amy Porterfield: It is. It is. And then this one's a new one. It's like I'm a teeny b Emily in Paris. I freaking love it. I think it's so good.

Kim Gravel: Oh girl, we, it's. We related. I'm serious. We we're related, isn't it? That Emily and Paris, the music, the soundtrack, the visuals, the clothes. The clothes,

Amy Porterfield: yes. I just watch it for all of that. I mean, Zac, are you watching Emily and Paris?

Zac Miller: I am not watching Emily in Paris, I'm missing out.

I'm okay with that.

Amy Porterfield: I get it. I get it. Zac,

Kim Gravel: you know, every time I watch, I watch Emily in Paris. I just wanna have a, a hunk of cheese and bread. I don't know. There's something about Paris and some wine Something. Yes. Oh wait, I forgot the wine. French. Here we go. I don't, I'm not a big drinker, but gimme something to eat, honey.

And I'm down like four flat tires. Okay, there we go.

Zac Miller: Wait, wait, Kim, real quick. Do you eat French cheese? I don't picture you as a French cheese person.

Kim Gravel: I think my blood is part cheese. Okay.

Amy Porterfield: Oh, I love cheese.

Kim Gravel: Love it. It's nothing like a soft cheese and a warm bread. Ooh, yes. Okay, y'all we're going off track here.

Here we go. Favorite junk food.

Amy Porterfield: Okay. I like anything sour gummies. I love sour gummies.

Okay, so

Kim Gravel: you're, you're a salty, you're a salty, you're a sour. You're not a sweet.

Amy Porterfield: No, I'm so, so sweet. But the, the soured gets me too.

Zac Miller: Okay. So Sour, sour gummies. Sweet.

Amy Porterfield: Yeah, I'm into it. They're sweet.

Kim Gravel: I love sweet and sour. They're kind of sweet and salty.

Okay. If you could instantly learn anything, what would it be?

Amy Porterfield: Ooh. Okay. So I wish I was a really good singer. If I could instantly learn how to be a great singer. I'm terrible. And people tend to like my voice on my podcast and they, I, I hear it maybe once a week. You must be a great singer. And my husband will be like, no.

No, she's not. He will tell you all the time, and I'm like, you can just shut up. But yeah,

Kim Gravel: he truly keeps, he truly keeps you grounded and keeps it real with you then he's, he's truly that accountability. I love it. Very true. Who is your celebrity crush?

Amy Porterfield: Ooh. Okay. Okay. So I always get his, I'm really bad with actor's names, but you know the guy on Walking Dead that had the big, club thing?

What's his name?

Kim Gravel: Oh, yeah, yeah. I don't remember his name, but he, yeah, it's very, he's hot.

Amy Porterfield: Very sexy. And Jason Mamoa. I like the big boys.

Kim Gravel: Woo. Jason Mamoa is so hot. I've watched Aquaman like 14 times. Just to see him come out that water girl. And the tattoos and everything. I love it. I love it.

Okay, one last question, Amy, I'll let you go. What, if there's any one thing that you could tell your former younger self, what would it be?

Amy Porterfield: Oh, I would tell her let it be easy. Just let it be easy. I tend to make things very difficult, especially in my head, so let it be easy and be kinder to yourself. Those would be the lessons I'd tell my younger self.

Kim Gravel: Oh girl, I just love you, y'all. This is Amy Porterfield. Get book two weeks notice. New York Times Bestseller Online Marketing Made Easy podcast. Amy, I adore you. You are phenomenal, and you're doing a good work, my friend. Thank you for being you. God has blessed you and you're rocking it.

Amy Porterfield: Thank you for having me.

Kim Gravel: All right, Zac, Amy Porterfield is the real deal. I loved her and all the things she was saying is things that. You know, and sometimes we just need to be reminded of, right?

Zac Miller: I'm such a huge fan of hers. I think she's so impressive. I just, I love her so much.

Kim Gravel: She's out there killing it and she's doing it and she started from nothing.

I love that capacity to zero because I think everybody thinks we gotta clean up, fix up, know everything, and have it all together before we take that first step. And she's like, look, just take the step and, and, and. Everything else will follow. And it's so true. There's so many people, Zac, that are probably listening to this thinking, I'd love to start my own business, or I would love to, you know, do something different than what I'm doing.

And, and honestly, you just have to have, like she said, the courage to do it. Yes, it, it takes a lot of courage to step out. It does.

Zac Miller: Mm-hmm. Well, and you said it best, I think, a few episodes ago you said something like, you just have to do it scared, do it, afraid. And I was like, do it afraid. That was it. That was it.

Do it afraid.

Kim Gravel: Do it afraid. And that's totally true, because you know what, can I say something about fear some, and I just, it just hit me. So somebody needs to hear this, but fear is fleeting. The thing about fear is it's a rush of emotion and then if you give attention to it, that's when it starts to stay around.

But normally fear it comes in. And like Amy said, if you feed yourself with the information, with the tools, with the affirmation that speaks that, that speaks to that fear, it will leave. Okay, but faith, Remains. Faith is constant and steady if you feed it right? So is fear. If you feed it so what you feed grows.

So make sure that you are feeding your faith and not that fear, because fear can, we're gonna have it, it's gonna happen, it's gonna rush in. But then if you don't feed it, it, it, it will go. I thought another great thing that she w we talked about was like when we were talking about that self sabotage, when she was saying when she had made that $30,000 and then her stepson hurt his head and then she was saying, well, that's what happened when he, the, the thing about not being worthy enough to, to have success. That's a biggie.

Zac Miller: Have you ever felt that way? I was just gonna say, I think that that's like, that's one of those mental blocks, right? Is like, why, yeah, why do I deserve this?

Like, why am I good enough for this? Why could I make the million, multimillion dollar, whatever it is, course, or whatever it is, right? Like, it, it doesn't feel like that's, doesn't feel like it's for me.

Kim Gravel: Can, can I say something? And this might be, yeah, a, this might step on some toes. It's not, we don't deserve it.

We don't deserve it.

When you have a spirit of like, I deserve, that's a little bit of entitlement. We don't deserve all the success, but if you have faith and move in what God has for you, he will gift it and grace it to you like I, hmm. I don't ever walk around going, I deserve this. I've worked hard. Yes, you work hard. That that's the big, that's the big thing that trips us up, I'm telling you, because inside we think we don't deserve it.

We, we really don't. It's all a gift. It's all grace. It's all a blessing. And so when you look at things from a lens of gratitude, Okay. Instead of I Deserve, or, or for a lot of us, I don't deserve, take that word, take that out of your vocabulary and put it over here and replace it with, I'm grateful for the gifts and the blessings that I have on my life.

When you start speaking that language, you'll be surprised how many opportunities and moments and money and blessings, and I'm not saying name it and claim it here, but I'm saying it's a mental outlook. Does that make sense to you, Zac? Do you know what I'm saying?

Zac Miller: I get what you're saying.

I just, it's, that's the process. It's gonna take a while to get there.

Kim Gravel: We complicate it. We're trying to deserve and earn and hustle, and it's so easy.

Zac Miller: Oh, Kim, you're always like turning the stuff up on its head, like you're always doing it. And then I think I see it one way, and then I come out of this and I'm like, oh, it's totally the opposite.

Kim Gravel: But, but you know what I'm saying. And that makes total sense. It's easy. We complicate it. Hmm. Okay. There's an ease to success. There's effort that you have to put in, see, that's a positive word. There is. An easiness to success. There's not a formula, but there is success for you in your life.

I promise you, if you've got the courage and the confidence to see it through. All right, y'all. Till next week. I'm Kim.

Zac Miller: I'm Zac.

Kim Gravel: And we love you so much. We love you. Ah,

let me know if you're good. I'm gonna take a sip of water. Take a

sip of water. Hey y'all. Kim Gravel here. I don't think I need it. I'm, I'm just gonna do it.

Zac Miller: I was gonna do it. I didn't give it to you. Are you really gonna do it? Do without the, I'm gonna do it. Alright. Alright.

Kim Gravel: Press play.Hit stop in the cam. Huh?

The Kim Gravel Show is produced and edited by Zac Miller at Uncommon Audio. Our associate producer is Kathleen Grant, the Brunette Exec. Production help from Emily Bredin and Sara Noto.

Our cover art is designed by Sanaz Huber at Memarian Creative and Mike Kligerman Edits the show and a special thanks to the team at QVC. Head over to kimgravelshow.com and sign up for our mailing list. Again, we can't do this without you, so thank you for listening, and we love you.

 

 

Amy Porterfield

Entrepreneur / Online Marketing Educator / Author

Amy Porterfield is an ex-corporate girl turned online marketing expert, author of the New York Times bestselling book Two Weeks Notice, and CEO of a multimillion-dollar business. During her corporate days, Amy worked with mega-brands like Harley-Davidson, as well as Peak Performance Coach Tony Robbins. After one fateful boardroom meeting and witnessing the lifestyle, financial, and work freedom an online business has to offer, Amy developed her nine-to-five exit plan and never looked back.

Through her best-selling book, digital courses, and top-ranked marketing podcast Online Marketing Made Easy, Amy has helped hundreds of thousands of entrepreneurs turn in their two weeks’ notice and trade burnout for freedom, income, and impact. Amy’s action-by-action teaching style provides aspiring business owners with the tools they need to bypass the overwhelm and build a business they love.

Amy empowers women across the globe to take their futures into their own hands and find professional autonomy, independence, achievement, and success far beyond what a corporate glass ceiling would traditionally allow. Amy’s work has been featured in Forbes, Fast Company, CNBC, Business Insider, Entrepreneur, and more.

Her company has twice been awarded the Inc. 5000 Award as one of the fastest-growing privately held companies in the U.S. Today, she runs her growing business from Nashville, Tennessee, where she lives with her husband, Hobie, and their Labradoodle, Scout. Learn more at AmyPorterfield.com.